Creative Mindsets aims to improve outcomes and experience for all students by building growth mindsets in both students and staff – the belief that ability develops through effort and by embracing challenge.

The Creative Mindsets initiative developed from a two-year project funded by the Office for Students (OfS) launched in 2017. Led by academics at the University of Portsmouth, and initially called ‘Changing Mindsets,’ the project was a collaboration between University of the Arts London, University of Brighton, and University of Winchester.

Creative Mindsets focuses on closing awarding differentials between students of different ethnicities by building growth mindset in students and staff. Growth mindset is the belief that intelligence is not a fixed characteristic and can be increased through effort; by encouraging the development of this mindset the aim is to erode stereotype threat and implicit bias as barriers to learning.

Creative Mindsets is led by Vikki Hill, UAL’s Educational Developer (Attainment): Identity and Cultural Experience. Find out more about the initial aims of the Creative Mindsets project by watching the video below:  

This video was filmed in 2018 and represents the experiences and perspectives of the speakers during the initial stages of the project.  


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